ISO 20252:2019
Current
Current
The latest, up-to-date edition.
Market, opinion and social research, including insights and data analytics — Vocabulary and service requirements
Available format(s)
Hardcopy , PDF , PDF 3 Users , PDF 5 Users , PDF 9 Users
Language(s)
English
Published date
11-02-2019
This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics (hereinafter referred to as "service providers").
Non-market research activities, such as direct marketing, are outside the scope of this document.
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