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BS ISO 10668:2010

BS ISO 10668:2010

Current

Current

The latest, up-to-date edition.

Brand valuation. Requirements for monetary brand valuation

Available format(s)

Hardcopy , PDF

Language(s)

English

Published date

09-30-2010

Publisher

British Standards Institution

Foreword
Introduction
1 Scope
2 Terms and definitions
3 General requirements
4 Specific requirements
5 Valuation approaches and methods
6 Necessary valuation inputs
7 Reporting
8 Independence

Defines requirements for procedures and methods of monetary brand value measurement.

This International Standard specifies requirements for procedures and methods of monetary brand value measurement.

This International Standard specifies a framework for brand valuation, including objectives, bases of valuation, approaches to valuation, methods of valuation and sourcing of quality data and assumptions. It also specifies methods for reporting the results of such valuation.

Committee
SVS/12
DevelopmentNote
Supersedes 09/30187923 DC. (09/2010)
DocumentType
Standard
Pages
22
PublisherName
British Standards Institution
Status
Current
Supersedes

Standards Relationship
ISO 10668:2010 Identical

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Hardcopy - English
PDF - English
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