1.1The objective of this guide is to provide information to be reviewed and considered by the sensory and consumer scientist who wants to select and use scales to measure responses from consumers or trained assessors. For ease of reading, the term sensory scientist is used throughout the guide when statements apply to the sensory and consumer scientists.
1.2This guide covers a brief definition of scales as well as some fundamental and practical challenges the sensory and consumer scientists should be aware of when using scales. It also provides a list and a description of the most commonly used scales in the field of sensory evaluation and consumer product research along with a classification framework for these scales.
1.3The scope of this guide is limited to the sensory and consumer science professional’s selection and use of rating scales when an assessor assigns one symbol/value to one stimulus, to their perception of a stimulus or an internal attitude/opinion. It does not cover:
1.3.1Details of analysis of data obtained from rating scales,
1.3.2Guidelines for questionnaire design including attribute selection,
1.3.3Fundamentals of measurement such as reliability and validity,
1.3.4Measurement models used to convert scale responses into measures of unobserved sensory or hedonic quantities,
1.3.5Tasks in which the assessor assigns a symbol/value to a group of stimuli,
1.4Units—The values stated in SI units are to be regarded as the standard. No other units of measurement are included in this standard.
1.5This standard does not purport to address all of the safety concerns, if any, associated with its use. It is the responsibility of the user of this standard to establish appropriate safety, health, and environmental practices and determine the applicability of regulatory limitations prior to use.
1.6This international standard was developed in accordance with internationally recognized principles on standardization established in the Decision on Principles for the Development of International Standards, Guides and Recommendations issued by the World Trade Organization Technical Barriers to Trade (TBT) Committee.